Business Letter Writing and Its layout

一，关于商业信件的撰写，我们应该记住这7C原则。There are a few princples on business letter writing ,we should bear in mind the priciples of 7Cs.

1.Completeness 完整

2.Concreteness 具体

3.Clarity 简洁

4.Conciseness 清晰

5.Courtesy 礼貌

6.Consideration 体谅

7.Correctness 正确

商务信函中，我们尽量做到信件完整，内容具体清晰，但又不啰嗦，用尽量少的文字来表达完整的意思，言简意赅，这意味着高效率和低消耗。在此基础上做到，有礼貌，能考虑对方，并且书写和表达正确。撰写者必须具有较高的政策水平，通晓业务知识，和心理学知识，有熟练的业务水平。

二，英文商业书写的格式

1.Heading 信头和抬头 发件人的信息，包括公司名，地址，联系方式等，在电子邮件中可以事前设置好固定格式。

2.Inside Address 信内地址 收件人的地址

3.Salutation 称呼

4.Subject Heading or Caption 标题或事由 标题前加Re（事由），Re在拉丁文中表示“关于....”的意思, Carbon copy notation,i.e.,cc.(在附件和再启，还可以再抄送)

5.Opening Sentences 开头语

6.Body of the Letter 信的正文

7.Closing Sentence 结束语

8.Complimentary Close 结尾客套语

9.Signature 签名

10.Enclosed 附件

商业书信中1,2,3,6,8,9是主要部分,不可缺少,而4,5,7,10项目则可以根据实际需要而用.有些信件还有postcript(P.S.)即附言，拾对正文的补充，但是一般正式书信中较少使用。

信件正文例文

Gentlemen,

This corporation is in handling the export business in electronic products, which sell well in various countries. Now we are writing to offer you an opportunity to develop trade. If you are interested in establishing busines relations with us in this line, please let us know your spe- cific requirements, we shall be pleased to forward samples and catalogues as well as detailed information for your ref- erence. We assure you of our best attention to any inquiries from you, and anticipate your prompt response in this respect.

Yours truly,